One hire that turned into an ongoing partnership
YellowFin needed PPC expertise it could trust to run without supervision. That first hire gave Keith six hours a week back and the capacity to take on six new clients.
back for the founder each week
taken on in two months
from brief to shortlist
- Client
- YellowFin Digital
- Industry
- Digital marketing agency
- Role requirements
- PPC Specialist and Founder's Associate
- Location
- Texas, USA
As far as business decisions go, working with Growthbuddy is easily in my top five in 26 years of owning businesses. If you've not pulled the trigger yet, you've messed up, you're making a big mistake!
How we helped
The problem
YellowFin Digital is a full-service digital marketing and design agency in Texas. They work with businesses across industries on everything from web design to SEO, PPC, and social, with a focus on results that can actually be tracked. The idea behind YellowFin is simple: every business, whatever its size, should have access to marketing that drives real growth.
As the client base grew, so did the need for strong PPC expertise and reliable support around it. Keith needed people who could take full ownership without constant oversight. Finding that level of experience on his own was slow and unpredictable, and it kept pulling him away from the work only he could do.
Our objective
Our goal was to get Keith out of the hiring process so he could focus on running and growing the business.
It started with one role, a PPC specialist, and grew from there into operations and strategy. The aim was to place senior people at a fraction of what hiring locally would cost, and to build a team that could operate without leaning on Keith at every turn.
Impact
Every hire came in able to work independently from day one. That gave Keith back more than six hours a week he had been losing to oversight and recruiting, along with the confidence that the work was getting done without him checking in.
With the PPC specialist in place, YellowFin took on six new clients in two months. That capacity simply had not existed before, and it would have been difficult to unlock without the support.
We also placed a Founder's Associate to take the day-to-day operational load off Keith. Communication was strong from the start and the transition was seamless.
Where it landed
What began as a single PPC hire became an ongoing partnership. YellowFin has since hired across marketing, brand, and strategy, taking a significant share of the daily load off Keith.
He has referred others to Growthbuddy too, which tells its own story. For a growing agency, the cost advantage has been real, giving them access to a level of seniority that would have been out of reach otherwise.
Build a team like this
Tell us what you need. We'll hand-pick the shortlist, and stay with you after the hire.
Talk to us