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Inderdeep S.

Meta Ads Specialist

Verified Expert

📌  Overview

A digital marketing professional with 5+ years of experience specialising in performance marketing and SEO. Proven track record in managing large-scale campaigns across multiple platforms, with expertise in reducing customer acquisition costs and improving conversion rates. Successfully manages teams and implements data-driven strategies to achieve measurable results for global clients.

⚡️  Fast facts

🕰️ Years of experience: 5+ years


⚙️ Technical skills and tools:


  • Advertising platforms: Google Ads, Facebook, Instagram, LinkedIn, YouTube


  • Analytics tools: SEMRush, Ahrefs, Spyfu, Google Analytics


  • Marketing tools: Hubspot, Mailchimp, Optmyzr


  • Design tools: Canva, Photoshop


  • Project management: Monday, Slack, Google Workspace


  • CMS: WordPress


  • Additional skills: CRO, A/B testing, UX/UI design, copywriting


🎓 Education: 


  • B.Tech in Computer Science & Engineering, JIMS Greater Noida (2014-2018)

📝  Experience highlights

Performance Marketing Manager at Oro –– (January 2023 - Present)


  • Reduced customer acquisition cost by 25% through optimised targeting and funnel strategies

  • Increased gold loan appointments by 80% in under 3 months

  • Achieved first position ranking for gold locker keywords through strategic SEO

  • Led a team of marketers and designers for online and offline campaigns


PPC Manager at Ubrik Media –– (May 2021 - December 2022)


  • Generated AED 500,000+ revenue for Daikin with monthly budget of AED 13,000

  • Managed digital campaigns for 20+ clients with 97% satisfaction rate

  • Increased organic visitors by 200% for major clients including Atlas Copco

  • Led team of 3 digital marketing associates


Founder at Moskiller –– (October 2020 - April 2021)


  • Built e-commerce website generating 2,000+ orders and $15,000+ revenue

  • Managed end-to-end operations including logistics and marketing

  • Optimised landing pages and created successful ad campaigns

  • Shield privacy

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